On the afternoon of November 17, 2012, Shanghai artist Forest Young performed a performance titled "LV is only worth 100 yuan! LV is only sold for 100 yuan!" at SOHO Century Square Performance art. The scene attracted a large number of media and viewers to visit and rush to buy LV bags, and the scene became very chaotic at one point. Hundreds of citizens personally participated in this performance art performance and purchased LV for 100 yuan. Some citizens said this was the first LV they purchased in their lifetime.
